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Twenty years of sustainable tourism development for destinations worldwide

Twenty years of sustainable tourism development for destinations worldwide

Helping tourism businesses innovate and stimulate the visitor economy

Helping tourism businesses innovate and stimulate the visitor economy

Welcome to Acorn Tourism Consulting

What We Do

Inspiration

  1. Clifton Suspension Bridge Balloon Festival
    Our reputation in the field of tourism statistics and measuring the economic impact of tourism is unparalleled. We are experts in the development of systems of tourism statistics, compilation of tourism satellite accounts and natural capital accounting, as well as measuring the local economic impact of tourism. Our ATOM forecasting model and T-Stats tourism tracking system are two products we have developed and installed in destinations across the globe.
  2. Scuba diver in the Caribbean
    We plan and develop tourism products and experiences that are financially and environmentally sustainable. Acorn’s in-depth understanding of niche visitor markets ensures we can help you differentiate yourself from your competitors by creating innovative market-led experiences. We can provide options appraisals, feasibility studies, business planning and capacity building to support your product development process.
  3. Butcher's window
    In an increasingly competitive global marketplace, it is essential to have a strong brand and a marketing campaign that clearly promotes your values and resonates with your target audience. Acorn builds destination brands and content marketing strategies. We deliver digital marketing campaigns, build national tourism websites and create inspiring content. Working with travel influencers we can do social media takeovers. We can also monitor your brand awareness and the effectiveness of your promotional campaigns.
  4. Aerial beach umbrellas
    We can help you work out where you want to go and how to get there. Acorn uses a well-defined strategic planning process to establish how you can become a more competitive and sustainable destination or tourism business. Our approach is collaborative, engaging widely with your stakeholders, creating a joint vision and co-developing an Action Plan that can be implemented with the available financial resources and workforce.
  5. Woman leaning out of train window
    We offer expert qualitative and quantitative tourism market research, including face-to-face and online surveys, focus groups, bulletin boards, and business and stakeholder consultations. We maintain and update vast databases of research that include niche market and destination profiles, inbound and outbound tourist flows, and industry trends. This allows us to commentate, predict and forecast with insight, intelligence and confidence.
  6. Couple of high rock in Norway
    T-Stats is our online tourism tracking system for destinations. We understand that every destination is different, so T-Stats is tailor-made to allow you to track whatever is important, from accommodation occupancy, through to visits to attractions, footfall, attendance at events and even the weather. Bringing all this together into one easy-to-use database provides information for assessing the effectiveness of marketing activities, attracting investors, assisting funding applications or simply getting to know your destination better.
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Acorn Tourism Consulting has:

Inspiration

  1. Successfully completed
    302
    projects
  2. Enjoyed working with
    157
    clients
  3. Delivered projects in
    82
    countries
  4. Served the sector for
    21
    years

Where We Work

Number of results: 250

, currently showing 241 to 250.

  1. Address

    United Kingdom, Scottish Association of Marine Science

    Telephone

    21000

    Scottish Association of Marine Science,

    Market research, through interviews with visitors using conjoint analysis, to assess the impact of visitor behaviour depending on different environmental, economic and wildlife scenarios in Scotland, Cornwall, Devon and Yorkshire.

  2. Address

    Tower of London, United Kingdom, City of London Corporation

    Telephone

    14000

    City of London Corporation,

    An assessment was made of the value added, to the City, wider London and the UK, of having a visitor information centre in the City of London. Visitors to the centre were interviewed to find out if they made additional expenditure as a consequence…

  3. Address

    Belgium, European Union

    Telephone

    135000

    European Union,

    Feasibility study of a large online tourism statistics and information database for the European Union. The aim of the database was to provide a central resource of tourism data that could be presented in an innovative way to assist all EU…

  4. Address

    Vietnam, European Union

    Telephone

    750000

    European Union,

    Provided technical assistance to Vietnam for the development of market research to improve the competitiveness of the tourism sector. This included a system of tourism statistics and the design of a national tourism database for tracking and…

  5. Address

    Falkland Islands, Falkland Islands Tourist Board

    Telephone

    10000

    Falkland Islands Tourist Board,

    Design and implementation of a face-to-face air visitor exit survey capturing visitor and trip characteristics. The data is analysed annually, with the key findings presented in the Falkland Islands Tourist Board’s Annual Statistics Report.

  6. Address

    Devon, United Kingdom, English Riviera Business Improvement District

    Telephone

    5000

    English Riviera Business Improvement District,

    The English Riviera BID Company Ltd oversees the delivery of a five year business plan, which focuses on driving up year-round footfall and occupancy in the Torbay area. In 2018 they contracted Acorn T-Stats to implement our online tourism…

  7. Address

    Albania, SNV Netherlands Development Organisation, UNWTO

    Telephone

    32000

    SNV Netherlands Development Organisation, UNWTO,

    Design and implementation of a visitor survey and accommodation occupancy survey for the Korça region. This data was used to better understand tourism in the region as well as make an estimate of the economic significance of tourism.

  8. Address

    Vietnam, UNWTO, UNDP, Ministry of Tourism

    Telephone

    230000

    UNWTO, UNDP, Ministry of Tourism,

    Development of a system of tourism statistics for Vietnam to enable the commencement of a range of data collection, including an air visitor survey, domestic tourism survey, accommodation occupancy survey, and tourism sector supply surveys.

  9. Address

    Saudi Arabia, Private Client

    Telephone

    76000

    Private Client,

    Business study to assess the viability of a tour operating company that would focus on the international umrah market for inbound travel to Saudi Arabia.

  10. Address

    Botswana, Department of Tourism, UNWTO, UNDP

    Telephone

    120000

    Department of Tourism, UNWTO, UNDP,

    This one-year project focused on strengthening the Research and Statistics Unit by setting up a system of tourism statistics and developing a comprehensive tourism statistics database to formalise the storage, processing and retrieval of data.

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Featured Projects

Inspiration

  1. Colombia tourist routes community based ecotourism
    We worked with three very different rural communities, all with exceptional biodiversity and all of which had been severely affected by the conflict in Colombia. Together with E3 Group in Colombia and RHS Kew Gardens, we developed tourist routes that promote forest protection and peacebuilding through community-based ecotourism.
    1. 1 Oct 201931 Oct 2020
    2. 1 Jan 202031 Dec 2020
  2. Responding to COVID-19: Impact on Tourism in Jordan
    Developed a model for projecting visitor arrivals and expenditure to Jordan, the Middle East and worldwide over the period to 2030. Scenarios for the development of the pandemic were then applied to identify impacts on visitor arrivals, expenditure, gross direct tourism value added, and employment.
    1. 1 Mar 20201 Jun 2020
    2. 1 Jan 202031 Dec 2020
  3. Bristol Market Research Clifton Suspension Bridge
    Bristol Future Parks was part of a two-year national Future Parks Accelerator scheme to enable Bristol City Council to transform their green spaces and become financially sustainable. Assessments of 10 pilot parks and best practice case studies informed a strategic roadmap for the way forward.
    1. 1 Apr 202031 Aug 2020
    2. 1 Jan 202031 Dec 2020
  4. Lincoln Cathedral, UK
    Study to provide Visit Lincoln and two surrounding local authorities with an in depth understanding of the profile of visitors, focusing in particular on demographics, lifestyle and interests. Also included the investigation into seasonality impacts through deployment of an accommodation survey.
    1. 1 Mar 20141 Sep 2014
    2. 1 Jan 202031 Dec 2020
  5. Great Ethiopian Run in Addis Ababa used Influencers to raise awareness as part of their international
    Acorn worked with the Great Ethiopian Run, Africa's biggest road race, to produce a 3-year digital marketing strategy to increase international participation. This involved 4 high-profile travel influencers participating in the race and generating a reach of 1.25 million and 8% engagement.
    1. 1 Feb 20191 Apr 2020
    2. 1 Jan 202031 Dec 2020
  6. Roseau, Dominica
    Study contracted by Discover Dominica Authority to develop a sustainable voluntourism strategy for the country with the overall aim of increasing visitor numbers and expenditure. This included practical guidelines for the private sector on how to develop this niche segment.
    1. 1 Mar 20191 Jun 2019
    2. 1 Jan 202031 Dec 2020

"Acorn Tourism provided us with a true insight into the perception of Aruba and valuable data from which we can build our brand.  The service was efficient, timely and the final report presented in a very useable format.  I would certainly recommend them and happily use Acorn again."

Joanna Walding
Country Manager, UK & Ireland, Aruba Tourism Authority
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Blogs

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Why Invest in India?

Reasons to invest in India's rapidly growing outbound markets.

News

News

October 2020

September 2020

August 2020

July 2020

June 2020

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Contact us

3 Woodland Enterprise Centre, Hastings Road,
Flimwell, East Sussex, TN5 7PR, UK

+44 (0) 1580 879970

contact@acorntourism.co.uk