Measuring Tourism in Uzbekistan
25th March 2022
Acorn has been engaged by Keios and The Journey to work with them on a study in Uzbekistan for the development of new sustainable tourism destinations, specifically in the Fergana Valley, Bukhara, Surkhandarya, and Kashkadarya regions. Our role will be to look at how tourism is measured and monitored in Uzbekistan at the national and regional levels, and to put in place procedures that will enable the destination to track the sector more effectively for planning, marketing, policy-making and regulating tourism.