Tourism Digital Transformation
12th January 2021
Acorn is working with GOPA on this 15-month Tourism Digital Transformation and Product Development and Innovation project for GIZ, which aims to assist micro, small and medium enterprises (MSMEs) through support to Jordan's Sector Support Organisations. Acorn's role is to deliver the digital aspects of the project which will include identifying what capacity building, research and access to skills the Sector Support Organisations need to better serve their members, and then to deliver these across Jordan. This will be followed by focus on global and local digital platforms (such as Airbnb, Booking.com, TripAdvisor, as well as Jordan-based systems such as ViaVii) and deliver training and solutions for businesses using these. The project will be completed in December 2021.
