About
Summary
Visit Lincoln is a Community Interest Company and the city’s official Destination Management Organisation (DMO). Its aim is to raise awareness of Lincoln as a great place to visit, study, meet and invest, and create a flourishing and sustainable visitor economy, maximising the contribution of the sector to economic prosperity, employment and quality of life in Lincoln city and countryside.
Visit Lincoln contracted Acorn T-Stats in 2015 to implement our online tourism statistics tracking system for the region.
Our Approach
The Visit Lincoln T-Stats system includes the tracking of accommodation occupancy, visits to attractions, attendance at events, Airbnb occupancy and expenditure, coach park usage, visitors to the information centre, social media and website activity, and the weather.
Outcome
One of Lincoln’s key goals is to use T-Stats to report back to stakeholders regarding the latest tourism trends in the city and surrounding area, and demonstrate the impact of policy and marketing actions.
Directions
Projects Nearby
Study to provide Visit Lincoln and two surrounding local authorities with an in depth…
The cumulative potential of Uphill Lincoln's historic assets: the Norman castle,…
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Acorn, working with thinkingplace, developed the Melton Story, Destination Management…
Acorn and PLB Consulting were commissioned to undertake a feasibility study and options…
This feasibility study was commissioned to identify the potential of a gravel pit site as…
Study to identify outdoor adventure sports that could be developed in Ryedale, North…
This study was commissioned by the North West Development Agency (NWDA) to review the…
Sustainable tourism itineraries were developed for six protected landscapes in the East…
By undertaking a survey of tourism sector businesses in Bedfordshire, an assessment was…
Visit Cambridge and Beyond is the official tourism service for Cambridge and the…
Research was undertaken for VisitEngland to help understand the current state of…
Consumer research to assess the effectiveness of exhibitions within the City Information…
Acorn proposed developing this wheelwright and blacksmith yard into a working museum with…
The Winter Gardens in Great Yarmouth is in desperate need of restoration. We provided an…
