Establishment of a Tour Operating Company in Saudi Arabia

About

Summary

The owner and operator of a large hotel complex in Makkah, required a study to investigate the feasibility of establishing a tour operating company for pilgrims from overseas wishing to visit the holy cities of Makkah and Madinah in Saudi Arabia.

The purpose of the study was to assess whether the tour operation could improve the profitability of the accommodation complex, and also operate as a profitable entity in its own right.

Our Approach

Through consultations and desk research we undertook a thorough review of the market for both Hajj and Umrah travel to Saudi Arabia, identifying the key source markets and the average spend per visitor.  A detailed assessment of the key competitors - both accommodation establishments and tour operator companies - was also undertaken.

Outcome

A business plan was delivered to the client, which recommended the most profitable way forward, whilst maintaining the lowest risk.

Directions

Projects Nearby

  1. Specialist niche market report on Religious and Pilgrimage Tourism that looks at the…

  2. The 13 provinces of Saudi Arabia were surveyed by AC Nielsen to determine domestic…

  3. Assessment of the existing tourism product and markets visiting the Asir province of…

  1. The Saudi Tourism Authority established a target of identifying, designing and supporting…

  2. Market feasibility study for a luxury resort targeting the Saudi and expatriate markets…

  3. Study to establish a market research and statistics unit within the Supreme Commission…

  4. Review of the system of tourism statistics in Yemen, with recommendations for…

  5. Research for the Jordan Inbound Tour Operator Association to better understand its…

  6. Designed the questionnaire for a new comprehensive exit survey for international visitors…

  7. Developed a model for projecting visitor arrivals and expenditure to Jordan, the Middle…

  8. Acorn compiled the first Tourism Satellite Account (TSA) for Jordan with a reference year…

  9. Based on input-output tables generated by the Jordanian Department of Statistics, and…

  10. Study to establish a set of statistical guidelines for Palestine, develop an information…

  11. Acorn worked with GOPA on this Tourism Digital Transformation and Product Development and…

  12. A detailed study into Religious Tourism and the European market of believer and…

  13. Study for the development and implementation of a system of tourism statistics in Kuwait,…

Previous Next

Establishment of a Tour Operating Company in Saudi Arabia

Client:

Private Client,

Location:

Saudi Arabia
Private Client

Contact us

3 Woodland Enterprise Centre, Hastings Road,
Flimwell, East Sussex, TN5 7PR, UK

+44 (0) 1580 879970

contact@acorntourism.co.uk