Sustainable destination management can be challenging, and it may sometimes be difficult to know where to start. From reducing GHG emissions, becoming nature-positive, supporting local businesses, managing waste, water and energy efficiently, etc., destination managers have a lot of responsibilities. All the while marketing and positioning their destination to attract visitors and satisfy their expectations.

If you haven’t read our article about the First steps for sustainable destination management focused on business and communication, you may want to start with that one. It outlines why this topic is essential and the criteria identified as the first steps for sustainability performance. 

Once you’re confident with these first steps, then here are the next ones you can take:

1. Sustainability standards

It is important that you promote global sustainability standards to local tourism enterprises. It is recommended to use business certification schemes that use criteria recognised by the Global Sustainable Tourism Council (GSTC).

Download our free ebook “The next steps towards sustainable destination management” to learn more about these criteria, including examples of good practices.

Discover our ebook

What’s next?

You can receive extensive training and guidance on the first steps towards becoming a sustainable destination through the Green Destinations Top 100 Stories competition. A great opportunity for destinations to learn more about sustainable management while getting global visibility and reach for a project or initiative they have done.

As Green Destinations Representatives, Acorn Tourism can support you through your submissions to the Top 100 competition should you want to increase your scores and chances to get selected. Contact us to learn more.

The 2023 Green Destinations Top 100 Stories competition is now open for registrations.

These guidelines come from the Core-15 criteria of the Green Destinations Standard, recognised by the Global Sustainable Tourism Council (GSTC). These criteria have been identified as the basics for sustainability performance


Development of a Strategic Plan for Sustainable Tourism for Sierra Leone
Economic Impact and Statistics
Development of a Strategic Plan for Sustainable Tourism for Sierra Leone

Acorn was contracted to assess the current system of tourism statistics in Sierra Leone and make recommendations for their improvement, including the preparation for the development of a first Tourism Satellite Account (TSA) for the country.

Kent Coastal Actions for Sustainable Tourism
Product Development
North Foreshore Lighthouse at Broadstairs is one of the Kent coast’s landmarks and just one of the many assets mapped for Kent Coastal Action for Sust

An audit and analysis of the signage and potential development assets along the Kent coast which highlighted how the visitor experience could be enhanced by improved signage and product development opportunities identified for the private sector.



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