Blog (May 2022) - Acorn Tourism

  • Which sustainability certification should tourism businesses choose?

    Which sustainability certification should tourism businesses choose?

    Read time: 3 mins

    Tourism businesses are facing increasing pressures to conduct their activity in a sustainable way to reduce their impact on the planet and contribution to climate change or biodiversity loss. A sustainability certification for tourism businesses can help provide structure and guidance with clearly defined steps to take to achieve these sustainability goals.

  • How to use marketing to tackle sustainability issues?

    How to use marketing to tackle sustainability issues?

    Read time: 3 mins

    Tourism often plays an important role in a destination’s economic development, bringing in visitors to spend money in local businesses, inward investment to develop infrastructure and providing jobs for residents. However, managing a destination sustainably is not an easy task. Tourism, if not planned and managed appropriately can become destructive – over tourism, degradation of the environment, loss of culture, disruption of local community’s lives, seasonality, etc.