Tourism development consultants

Research, statistics, planning, development and marketing for
tourism destinations and businesses.

our services

Where we work

Project Title

Market research Strategic planning Marketing

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Recent case studies

Saudi Arabia Domestic Tourism Product Development and Marketing

Middle East
Market research Strategic planning Product development

The 13 provinces of Saudi Arabia were surveyed by AC Nielsen to determine domestic visitor and trip characteristics: Acorn was commissioned to develop outline action plans for product development and marketing to boost domestic tourism in each one.

Wine Tourism Market Report

Niche Market Reports

Specialist niche market report on wine tourism around the world that examines the state of the global wine market and how wine tourism has become a key component of the industry as wineries strive to diversify beyond production.

Digital Marketing for the Falklands

Branding & Marketing

Implemented a Digital Marketing Strategy for FITB, with the overall aim of increasing awareness of the Falklands as a holiday destination. Individual tasks include email marketing through newsletters, Facebook marketing, and website SEO and management.

Ethiopia Country Report

Market research

A report on Ethiopia, one of Africa’s leading emerging tourism destinations, examining recent marketing and promotion initiatives including the growth of Ethiopian Airlines, and what effect the 2016 state of emergency had on the tourism industry.

Saudi Arabia Country Report

Middle East
Market research

A report on Saudi Arabia which examines how major infrastructure projects will benefit the tourism industry, covers the country's performance by comparison with its Middle Eastern neighbours and looks at what the future holds for religious tourism, the key industry segment.

Outdoor Nature Based Visitor Attraction

South East, England
Product development

This private estate needed initial feasibility and planning advice to restore a 100 acre site with sand pit and lakes, to create a viable water-based natural attraction to be opened to the public.

“Acorn Tourism provided us with a true insight into the perception of Aruba and valuable data from which we can build our brand. The service was efficient, timely and the final report presented in a very useable format. I would certainly recommend them and happily use Acorn again”

Joanna Walding

Country Manager UK & Ireland, Aruba Tourism Authority

"Acorn were able to respond quickly to our request for a visitor survey and the collection of other tourism statistics to enable us to better understand the performance of the visitor economy. Subsequently, this has helped with strategic planning and marketing in the area.”

Emma Tatlow

CEO, Visit Lincoln

"Acorn’s in-depth research into niche market demand for cultural tourism, wildlife and birding provided excellent recommendations on how to develop products and market services to European consumers. Their work has been invaluable for Mongolian tour operators and local community projects.”