Tourism development consultants

Research, statistics, planning, development and marketing for
tourism destinations and businesses.

our services

Where we work

Project Title

Market research Strategic planning Marketing

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Recent case studies

Digital Marketing for the Falklands

Americas
Branding & Marketing

Implemented a Digital Marketing Strategy for FITB, with the overall aim of increasing awareness of the Falklands as a holiday destination. Individual tasks include email marketing through newsletters, Facebook marketing, and website SEO and management.

Ethiopia Country Report

Africa
Market research

A report on Ethiopia, one of Africa’s leading emerging tourism destinations, examining recent marketing and promotion initiatives including the growth of Ethiopian Airlines, and what effect the 2016 state of emergency had on the tourism industry.

Saudi Arabia Country Report

Middle East
Market research

A report on Saudi Arabia which examines how major infrastructure projects will benefit the tourism industry, covers the country's performance by comparison with its Middle Eastern neighbours and looks at what the future holds for religious tourism, the key industry segment.

Outdoor Nature Based Visitor Attraction

South East, England
Product development

This private estate needed initial feasibility and planning advice to restore a 100 acre site with sand pit and lakes, to create a viable water-based natural attraction to be opened to the public.

Value Chain Analysis for Kenya

Africa
Tourism statistics

In depth tourism economic research was undertaken with our Kenyan colleagues Strategic Business Associates, to identify the tourism value chain and understand the exact distribution of the visitor dollar in Kenya.

Hurst Farm Country Park

South East, England
Strategic planning

Collaborated with environmental planners to research community needs, accessibility and infrastructure required for a potential housing development in Haywards Heath, West Sussex. The project included a comparative analysis of landscape plans for an adjoining country park.

“The Falkland Islands needed an accommodation accreditation scheme to help with tourist expectations and improve standards.  Acorn set up, established, and continues to grade our accommodation each year.  The scheme has been a huge success and has driven up the quality of accommodation on the Islands."

Stephanie Middleton

CEO, Falkland Islands Tourist Board

"Acorn were able to respond quickly to our request for a visitor survey and the collection of other tourism statistics to enable us to better understand the performance of the visitor economy. Subsequently, this has helped with strategic planning and marketing in the area.”

Emma Tatlow

CEO, Visit Lincoln

"Acorn’s in-depth research into niche market demand for cultural tourism, wildlife and birding provided excellent recommendations on how to develop products and market services to European consumers. Their work has been invaluable for Mongolian tour operators and local community projects.”