Tourism development consultants

Research, statistics, planning, development and marketing for
tourism destinations and businesses.

our services

Where we work

Project Title

Market research Strategic planning Marketing

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Recent case studies

Ethiopia's National Marketing Materials

Africa
Branding & Marketing

Acorn led an international team of web and graphic designers, writers, photographers, cartographers and videographers to produce the national tourism website, videos, image library and brochures to promote the country as a world-class tourism destination.

Wealden Destination Management Plan

South East, England
Strategic planning

The District's visitor economy was comprehensively analysed to inform the next tourism strategy and marketing action plan. Based on our recommendations, increased business engagement was prioritised to ensure a collaborative approach to the new DMP.

Niche Product Roadmap for Aruba

Americas
Product development

We assessed potential demand for niche activities in Aruba including Adventure, Birding, Culinary, Nautical, Romance, Sport and Wellness, conducting stakeholder consultations to identify the products that could differentiate Aruba from its competitors.

Creating Culinary Tourism Hosting Experiences in Ireland

Europe
Product development

To help Ireland’s local producers access visitor markets we partnered with TravelingSpoon.com to source and promote rural food hosts to share stories and their love of Irish culinary traditions including oyster shacking and artisan beers.

France Country Report

Europe
Market research

A report on France, the world’s top destination for international arrivals, and how tourism to the country has recovered strongly in 2017 following the devastating terrorist attacks of 2014 and 2015.

Malaysia Country Report

Asia
Market research

A report on Malaysia, well known for its unique diversity of culture and ethnic influences, and how after difficulties for Malaysian Airlines in 2014, tourism is bouncing back and growth is anticipated to 2020.

"Acorn’s in-depth research into niche market demand for cultural tourism, wildlife and birding provided excellent recommendations on how to develop products and market services to European consumers. Their work has been invaluable for Mongolian tour operators and local community projects.”

 

Gantemur Damba

Director, Mongolia Sustainable Tourism Development Centre

“Acorn Tourism provided us with a true insight into the perception of Aruba and valuable data from which we can build our brand. The service was efficient, timely and the final report presented in a very useable format. I would certainly recommend them and happily use Acorn again.”

Joanna Walding

Country Manager, UK & Ireland, Aruba Tourism Authority

"Acorn were able to respond quickly to our request for a visitor survey and the collection of other tourism statistics to enable us to better understand the performance of the visitor economy. Subsequently, this has helped with strategic planning and marketing in the area.”