Niche market reports

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Understanding your niche markets

Market insight and analysis are at the core of our business, we provide the tourism industry with a comprehensive understanding of a variety of niche markets.

Our niche market reports provide businesses with:

icon Market overview
icon Current consumer data
icon In-depth analysis
icon Product recommendations

"Acorn’s in-depth research into niche market demand for cultural tourism, wildlife and birding provided excellent recommendations on how to develop products and market services to European consumers. Their work has been invaluable for Mongolian tour operators and local community projects.”

Featured Case Studies

Case Study Explorer

To learn more about our expertise please explore the case studies below

Underwater Tourism

Worldwide
Worldwide Niche Market Report Underwater Tourism
Niche Market Reports

A niche market report examining the range of activities associated with underwater tourism, the global value of the market, the major destinations, the benefits of tourism to coastal communities and long term conservation impacts to habitats and marine life.

Adventure Tourism in Africa

Africa
Africa Niche Market Reports Adventure Tourism
Niche Market Reports

Niche market report that examines the state of adventure tourism around the world and in Africa, the emerging and main destinations for adventure tourism in Africa, profiles of the adventure tourist, and the future for adventure tourism in Africa to 2030.

Wine Tourism Market Report

Worldwide
Worldwide Niche Market Report Wine Tourism
Niche Market Reports

Specialist niche market report on wine tourism around the world that examines the state of the global wine market and how wine tourism has become a key component of the industry as wineries strive to diversify beyond production.

Golf Tourism

Global Niche Market Reports Golf Tourism
Niche Market Reports

Specialist niche market report covering Golf Tourism: who plays and top generating markets, where they play, which operators lead the market and what the future holds for the sector.

Mountain Tourism

Global Niche Market Reports Mountain Tourism
Niche Market Reports

Specialist niche market report that profiles the world’s great Mountain Tourism destinations and myriad of activities, and discusses the motivations of the ‘hard’ or ‘soft’ adventuring mountain tourist.

Cross-Continental Tourism in Sub-Saharan Africa

Sub-Sahara Africa Niche Market Reports Cross-Continental Tourism
Niche Market Reports

Specialist niche market report that examines Cross-Continental Tourism in sub-Saharan Africa, discussing the major destinations and typical routes, methods of transport, size of the market, trip characteristics and operators in the market.

Wilderness Tourism

Global Niche Market Reports Wilderness Tourism
Niche Market Reports

Specialist niche market report on Wilderness Tourism that explores the wilderness tourism market, identifies the leading wilderness regions and profiles tourism activities commonly undertaken.

Volunteering in Sub-Saharan Africa

Sub-Sahara Africa Niche Market Reports Volunteering Tourism
Niche Market Reports

Specialist niche market report on Volunteering in sub-Saharan Africa, providing a market profile of volunteering tourism, the most common destinations and volunteering experiences, and summarises a range of tour operator profiles and business models.

Tanzania Niche Market Reports

Tanzania Niche Market Reports Adventure Safari Community Based Tourism
Niche Market Reports

Tourism stakeholders in Tanzania needed advice to develop their Adventure, Safari and Community-Based Tourism offer to appeal to European visitors. Our Product Fact Sheets provided market insights and business support to target these niche audiences.

Zambia Product Fact Sheet

Zambia Market Research Adventure Safari Community Based Tourism
Niche Market Reports

Product Factsheets on Community Based Tourism, Adventure and Safari Tourism gave tourism stakeholders in Zambia insights into the European markets and business advice on how to develop products to meet market need and target these niche audiences.

Kenya Niche Market Reports

Kenya Niche Market Reports Rhino Adventure Safari Tourism
Niche Market Reports

Community Based Tourism, Adventure Tourism and Safari Tourism Fact Sheets provided business support for Kenyan stakeholders interested in developing their products to meet market need and find out how to target these niche European audiences.

Cycling in Scandinavia

Scandinavia Niche Market Reports Cycling Tourism
Niche Market Reports

Niche market report that covers Cycling Tourism in the Scandinavian countries. With individual country profiles, the report also looks at the European Cycle Network, profiles leading tour operators and discusses what’s next for the sector.

Safari Holidays in Africa

Africa Niche Market Reports Safari Tourism Cheetah
Niche Market Reports

Specialist niche market report that looks at the major Safari destinations in Africa, examines the specifics of different types of safari, activities twinned with safaris, who goes on safari and profiles of the leading tour operators in the market.

Music Festival Tourism Worldwide

Worldwide niche market reports Music Festivals Tourism
Niche Market Reports

Specialist niche market report that looks as Music Festival Tourism Worldwide, explores the current music festival scene, profiles a music festival tourist and the benefits of the festival sector, and what’s next for the industry.

Astronomy and Natural Phenomenon Tourism

Worldwide Niche Market Reports Astronomy and Natural Phenomenon Tourism
Niche Market Reports

Niche market report covering Astronomy and Natural Phenomenon tourism, that includes the market size, characteristics and analysis of the sector’s future, along with leading tour operator profiles.

Religious and Pilgrimage Tourism

Worldwide Niche Market Religious and Pilgrimage Tourism
Niche Market Reports

Specialist niche market report on Religious and Pilgrimage Tourism that looks at the history of religious tourism, size and characteristics of the market, the major destinations worldwide and profiles leading tour operators.

The Rail Tourism Industry in Europe

Europe Niche Market Reports Rail Tourism Industry
Niche Market Reports

Niche market report covering European Rail Tourism that looks at the major European tourist trains and journeys that travel both in-country and internationally, explores rail pass options and the Railway Tourist, including the future for the sector.

The Evolution of Slow Travel

Worldwide Niche Market Reports Slow Travel
Niche Market Reports

Niche market report on the evolution, definition and history of Slow Travel, who travels and why, along with typical slow destinations and slow methods of transport.

Adventure Travel to Africa

Africa Niche Market Reports Adventure Tourism
Niche Market Reports

Niche market report on Adventure Tourism in Africa, covering wildlife activities, land and water-based activities, extreme adrenaline sports and cultural activities, as well as typical transport methods and analysis on the future for the sector.

Legacy of Mega-Events in Tourism

Worldwide Niche Market Reports Mega Events
Niche Market Reports

Specialist niche market report that looks at Mega Events and their legacies with detailed case studies of recent, major events, what their impacts are and how the concept of a legacy was born with a specific focus on tourism.

Cycling Holidays

worldwide Niche Market Reports Cycling Holidays
Niche Market Reports

Specialist niche market report on Cycling Holidays worldwide that examines the cycling consumer, the top generating markets, leading cycling tour operators, destinations, tours and routes, and investments in the market.

International Rail Packages

India Niche Market Reports International Rail Packages
Niche Market Reports

Specialist niche market report on International Rail Packages that profiles the leading rail package operators, their trains and journeys; how the product is marketed and sold; who the rail consumer is, and what the future holds for the sector.

Music Tourism

Worldwide Niche Market Reports Music Tourism
Niche Market Reports

Specialist niche market report on Music Tourism that explores the different music genres, leading music festivals and destinations, profiles music tour operators and examines what the future holds for the industry.

Rail Travel in Europe

Europe Niche Market Reports Rail Travel
Niche Market Reports

Niche market report on the Rail Travel industry in Europe that profiles the regional rail networks, rail passes and special rail services; explores booking and price structures; discusses competition in the industry and analyses the sector’s future.

Fishing Tourism

Worldwide Niche Market Reports Fishing Tourism
Niche Market Reports

Specialist niche market report on Fishing Tourism that summarises the differing types of fishing; who goes fishing and where they fish; profiles the leading fishing tour operators and provides an analysis of the sector’s future.

Gap Year Travel

Worldwide Niche Market Reports Gap Year Travel
Niche Market Reports

Specialist niche market report that examines the market for Gap Year travel covering market influences, profile and segmentation, which tour operators support the market, and what the outlook for the industry looks like.